I led the creative direction for a brand refresh of Anahy’s Perfect Sweets, maintaining the essence of the original brand while elevating its visual identity and digital presence. This included:

Logo Redesign: Developed a new logo that retained the recognizable color palette of the original, ensuring brand consistency while introducing a cleaner, more modern aesthetic to reflect the brand’s growth.

Menu Design: Created a fresh, visually engaging menu layout that highlights the product offerings in an organized and appetizing way, enhancing the customer experience both in print and digitally.

Social Media Content Creation: Produced a cohesive set of branded content for Instagram and Facebook—including graphics, product highlights, and promotional visuals—to boost engagement and reinforce the updated brand identity across platforms.

This project helped reposition Anahy’s Perfect Sweets with a polished, consistent look that aligns with its high-quality offerings and growing customer base.